Jumat, 07 Oktober 2016

ASSIGNMENT 1

1. what are the definitions of business letter ? Explain more than one definition !

- A business letter is a letter written in formal language, usually used when writing from one business organization to another, or for correspondence between such organizations and their customers, clients and other external parties. The overall style of letter will depend on the relationship between the parties concerned. There are many reasons to write a business letter. It could be to request direct information or action from another party, to order supplies from a supplier, to identify a mistake that was committed, to reply directly to a request, to apologize for a wrong or simply to convey goodwill. Even today, the business letter is still very useful because it produces a permanent record, is confidential, formal and delivers persuasive, well-considered messages.

- A business letter is a type of correspondence between companies or between companies and individuals, such as customers, clients, contractors or other outside parties. Business letters differ from personal letters in that they are more formal in tone and writing style. However, the tone and style can vary greatly depending on the type of business letter


2. Mention the types of business letter ?

 - Sales Letters 
     Typical sales letters start off with a very strong statement to capture the interest of the reader.  Since the purpose is to get the reader to do something, these letters include strong calls to action, detail the benefit to the reader of taking the action and include information to help the reader to act, such as including a telephone number or website link.

 - Order Letters
      Order letters are sent by consumers or businesses to a manufacturer, retailer or wholesaler to order goods or services. These letters must contain specific information such as model number, name of the product, the quantity desired and expected price. Payment is sometimes included with the letter. 

- Complaint Letters 
       The words and tone you choose to use in a letter complaining to a business may be the deciding factor on whether your complaint is satisfied. Be direct but tactful and always use a professional tone if you want the company to listen to you.

- Adjustment Letters
        An adjustment letter is normally sent in response to a claim or complaint. If the adjustment is in the customer’s favor, begin the letter with that news. If not, keep your tone factual and let the customer know that you understand the complaint.

- Inquiry Letters
        Inquiry Letters ask a question or elicit information from the recipient. When composing this type of letter, keep it clear and succinct and list exactly what information you need. Be sure to include your contact information so that it is easy for the reader to respond. 

- Follow-up Letter
        Follow-up letter are usually sent after some type of initial communication. This could be a sales department thanking a customer for an order, a businessman reviewing the outcome of a meeting or a job seeker inquiring about the status of his application. In many cases, these letters are a combination thank-you note and sales letter. 

- Letters Of Recommendation
         Prospective employers often ask job applicants for letters of recommendation before they hire them. This type of letter is usually from a previous employer or professor, and it describes the sender’s relationship with and opinion of the job seeker. 

- Acknowledgment Letters
        Acknowledgment letters act as simple receipts. Businesses send them to let others know that they have received a prior communication, but action may or may not have taken place.

- Cover Letter 
          Cover letter usually accompany a package, report or other merchandise. They are used to describe what is enclosed, why it is being sent and what the recipient should do with it, if there is any action that needs to be taken. These types of letters are generally very short and succinct.  

- Letters Of Resignation
          When an employee plans to leave his job, a letter of resignation is usually sent to his immediate manager giving him notice and letting him know when the last day of employment will be. In many cases, the employee also will detail his reason for leaving the company.

3. How many styles are there in business letter ? explain them !

 - Full Block
    Full block style is a letter format in which all text is justified to the left margin. In block letter style, standard punctuation is placed after salutations and in other headings. Open punctuation, however, refers to a modification of style where all nonessential punctuation is omitted. A few key factors will help you understand block style format and the difference that open punctuation makes. 

- Semi-Block Style 
     Semi-blok fromat in a format this text parallel left and all paragraphs in the letter is indented. Format shape on this letter on letter head, date, complementary a close, and signature being in a position flattened right. In the layout uneven right, but can dibilangg flattened middle. Other parts on a letter as inside address, subject, salutation, body of letter, and enclosure if terdapatnya attachment letter,Being flattened on the left. 

- Simplified-Style
      Simplified-style business letters contain all the same elements as the full-block and semi-block letters. Like the full-block format, the simplified format left-justifies every line except for the company logo or letterhead. The date line is either slightly right of center or flush with the center of the page. Letters written in the simplified format have fewer internal sections, such as the body, salutation and date line.
Using the simplified style is the most useful at times when you don’t have a recipient’s contact name. Because the simplified style does not require a salutation, you don’t need the person’s name. The simplified format does away with unneeded formality while maintaining a professional approach.

- Hanging-Indented Style
       This very useful style places the first words of each paragraph prominently on the page. It is useful for letters that deal with a variety of different topics. However, for normal business communications, this style is very rarely used. The first line of the paragraph begins at the left-hand margin. And the other lines of the same paragraph are indented three to four spaces. This is the reversal of semi-indented style discussed in other page.

Tidak ada komentar:

Posting Komentar

BIOGRAFI SINGKAT SERGIO RAMOS

Sergio Ramos adalah pemain bek Timnas Spanyol dan bermain untuk Klub raksasa Real Madrid. Bagi para penggemar bola pasti sudah tidak asing l...